Content marketing

We solve business problems using articles, newsletters, video, audio and other formats. Content marketing is suitable when you need to talk about a complex product, create a community, or create a consumer culture
Discuss the project
Why do we need content marketing
Why do we need content marketing

Remove objections

In a longread or content email, you can answer all difficult customer questions, dispel fears, and show situations in which your product can be useful

Stay in touch with customers

If you answer questions from your customers in your content, this improves the user experience. As a result, customers choose you over others

Attract new customers

Useful articles on a blog or on external sites are well indexed in search and help those who still don't know to learn about you

Retain existing customers

We are not trying to “bite” simple and monetary tasks out of the overall pool of tasks, leaving the client “half cut”. We take on the task as a whole, working for the end result and achieving it

To develop a culture of consumption

There are products you need to grow to, such as expensive wines. A wine blog helps readers connect to a new culture and integrate the product into their lifestyle

Talk about difficult things in simple terms

Complex products need simple formats. For example, a comic about nanotechnology will not make a person a specialist, but will allow you to get a general idea of the product

Emphasize the expertise of the company and team

Content can be used to show your team's knowledge and competencies. Customers are more likely to choose someone who can answer their questions

Pay once and benefit forever

It is enough to publish useful articles once, and they will find and read them in the search as long as the Internet is alive. Articles don't need to be set up and paid every month like contextual advertising
process
(1)
We will find a format that will help you achieve your business goals. We'll create a blog, create a content newsletter, podcast or video series
(2)
We will come up with a topic that will help you talk about the product or show expertise
(3)
We will find a platform and fill in the topic and structure
(4)
We will collect an invoice from open sources or in an interview
(5)
We will write the text without errors and clearly
Case No. 1

VC blog for a logistics company

We launched a blog in which, on behalf of the company's founder, they talked about how to deliver goods from China. We shared cases, answered difficult questions, talked about the current situation with payments to China
The most popular post about paying to China received 26,000 discoveries
Watch the case
Case number 2

Blog on the site for a fuel company

We publish articles in which we talk in simple terms about complex products: gas stations, fuel pumps and fuel metering systems
Watch the case
Case No. 1

VC blog for a logistics company

We launched a blog in which, on behalf of the company's founder, they talked about how to deliver goods from China. We shared cases, answered difficult questions, talked about the current situation with payments to China
The most popular post about paying to China received 26,000 discoveries
Case number 2

VC blog for a logistics company

We publish articles in which we talk in simple terms about complex products: gas stations, fuel pumps and fuel metering systems
What they say about us
Thanks for the work you've done! The site turned out to be stylish, convenient and fully reflecting the specifics of my work. Everything was done professionally and with attention to detail. Now my patients can easily find the information they need and make an appointment. The team took into account all my wishes and offered excellent solutions. I am satisfied with the result, thank you for your cooperation!
Valentin Abramov
Plastic surgeon
Thanks for developing the site! It turned out to be modern, stylish and, most importantly, functional. The site fully meets our goals: a convenient structure, a user-friendly interface and an emphasis on key services. The team did an excellent job meeting the technical and design requirements. Now our customers can quickly find the information they need, and we can work even more efficiently.
Alexey Kostin
CEO Rosnova
We turned to the team for SEO promotion. The guys brought our site to the top 3 in Moscow and the entire Russian Federation in 2 weeks! This is really cool! We recommend it!
Pavel Kheysin
CEO ChinaWind
Real professionals! We helped with ads, and within a week we saw an increase in traffic. Everything was done clearly and to the point. Thank you, we will contact you again!
Sergey Turikov
CEO ROCK THE MOUNTAINS
We asked for video production services to create videos about sports equipment, and the result was really pleasing. The guys approached the task with understanding, took into account our wishes and made videos that look modern and dynamic. Thank you for your professionalism and hard work — it was a pleasure to collaborate!
Daria Arsentyeva
EDGING
We work with SEO guys! They do it wisely and without further promises. The team is always in touch and clearly explains what is happening and how. If you need to improve your visibility in search engines, we definitely recommend contacting us!
Daniella Okudzhava
Mikhail's Travel Club
Kozhukhov CMO and co-owner
We have been working with the guys for a long time, and it's always a thrill! They shot commercials for us and created the coolest movie. The team is creative and professional, always on the same wavelength with our ideas. Working with them is easy and straightforward. Thank you for your skills and inspiration, there are many new projects ahead!
Maxim Lipovik
CEO Wow Way
They trust us
FAQ
What services does your agency provide?

We are a full-service marketing agency and provide a full range of marketing and communications services:

  • Development and implementation of marketing strategies
  • Creating websites and digital platforms
  • SEO promotion and contextual advertising
  • Targeted advertising and SMM promotion
  • Branding and corporate identity development
  • PR campaigns and PR promotion
  • Design and video production
  • Setting up and optimizing sales

We help businesses find customers, increase brand awareness and achieve measurable results.

What businesses and projects do you work with?

We work with both large companies and medium and small businesses. Our experience covers areas such as:

  • Retail and e-commerce
  • IT and startups
  • Production and industry
  • Services: medicine, education, logistics
  • FMCG products and brands
  • Niche projects and B2B market

We approach each client individually, offering solutions for specific tasks and budgets.

We do not work with companies whose product we do not understand, nor with companies with a dishonest product or lack of a product. Our goal is to unlock business potential, not replace the lack of it by defrauding customers.

How does the process of working with your agency work?

Our process consists of several clear steps:

  1. Briefing and audit: we study business, goals and current situation.
  2. Strategy and planning: We are developing a comprehensive action plan.
  3. Implementation: we launch advertising campaigns, create websites, designs or content.
  4. Control and optimization: we measure results, adjust the strategy to improve efficiency.
  5. Reporting: we provide clear reports and analysis of results.

During the work process, the agency's team is always in touch to resolve issues promptly.

What are the project implementation deadlines?

The deadlines depend on the complexity and scope of the tasks. For example:

  • Landing page development: from 2 weeks
  • A full-fledged website or online store: 1—2 months
  • Implementation: we launch advertising campaigns, create websites, designs or content.
  • Branding and corporate identity development: 2—4 weeks
  • Launching advertising campaigns: from 5 working days after approval of the strategy

We stick to the agreed deadlines and discuss details in advance.

Can I order only one service from you, for example, website development or branding?

Yes, of course! We provide separate services, but only when we see that the work we have done will bring results to the client.

Example: It often happens that in order for an SEO launch to bring results in the form of increased applications and sales, we see the need to refine the site, improve the page structure, content, and attractiveness. And in order to improve the content on the site, we first need to conduct an audit and understand who the company's target customer is so that our rhetoric and content on the site are aimed at attracting the right leads. It's all connected. The main thing for us is that the services we sell benefit business, so we are attentive to the provision of our services.

How is the cost of services calculated? Are there fixed packages available?

The cost of services depends on the tasks and the amount of work. We offer:

  • Individual calculation based on your needs and budget
  • Fixed packages for popular services, such as SEO promotion or advertising

For transparency, we provide a detailed estimate and discuss all conditions before the project starts.

Can I see your case studies and examples of work performed?

Sure! Some of our cases are listed on our website, but this is not always the case. To see all our cases in an area of interest to you, contact us and we will provide you with all the information you need.

What guarantees of results do you provide?

Like the business itself, investing in marketing is a risk. Always. Whoever says anything. It is very easy to “multiply by zero” the result in marketing: poor sales performance, inexperienced management, a product that does not match the market, just a bad product that does not keep its promises, changes in the external environment, the market, etc.

We can and do provide certain guarantees for various types of our services. The more we manage the process inside and out, the more we can guarantee. For example, we guarantee that our SEO performance is achieved, otherwise you simply don't pay us the bill. We guarantee to achieve the required number of subscribers and reach on the Youtube channel if we fully control the process of video content production and promotion. There are even cases of linking our rate to the client's profit margin, but this is a very special case:)

Do you work with projects all over Russia and abroad?

Our clients include small Russian, large Russian and foreign projects. We are happy to work with you, no matter where in the world you are. We have a team spread across the globe, so we're like fish in water remotely.

Can I order an internet marketing strategy from you? What does it include?

Yes, we are developing comprehensive internet marketing strategies for businesses of all sizes. The strategy includes:

  • Business and market analysis:
    • Studying the target audience, its needs and behavior.
    • Analysis of competitors and their activity.
    • Audit of current marketing tools and channels.
  • Goal setting and KPIs:
    • Define specific goals: increasing sales, increasing traffic, attracting applications or increasing visibility.
    • Setting measurable metrics (KPIs) to track results.
  • Selection of effective promotion channels:
    • SEO promotion for organic traffic growth.
    • Contextual advertising (Google Ads, Yandex.Direct).
    • Targeted ads on social networks (VK, Instagram*, Facebook*).
    • Content marketing: articles, blogs, videos, infographics.
    • Email marketing and messengers.
    • Working with PR and native media advertising.
  • Creating a media plan and budget:
    • Distribution of the advertising budget by channel.
    • Planning the timing and stages of implementation.
  • Development of promotional and creative materials:
    • Creating texts, designs, and visuals for campaigns.
    • Preparation of landing pages (landing pages) and advertisements.
  • Testing and optimization:
    • Launching advertising campaigns with hypothesis testing.
    • Regular analysis of results and adjustment of the strategy to improve efficiency.

As a result, you get step by step action plan, which helps attract customers, increase conversions and develop business online.

Do you do SEO promotion and contextual advertising?

Yes, we are great SEO and context professionals. Among our clients are top-ranking companies in the most competitive niches. Contact us and we'll tell you more about how you can achieve the same results.

What is performance marketing and what results can it produce?

Performance marketing is a type of online marketing in which advertising campaigns are aimed at concrete and measurable results. Payment is made for users' actual actions: clicks, leads, requests, sales, or other target metrics.

How does performance marketing work?

  • Setting goals and KPIs:
    • Increased traffic to the site.
    • Generating requests and calls.
    • Sales growth in the online store.
    • Attracting new customers or registering.
  • Selection of effective tools and channels:
    • Contextual advertising (Google Ads, Yandex.Direct).
    • Targeted ads on social media (VK, Instagram*, Facebook*).
    • SEO promotion and website optimization.
    • Affiliate programs and CPA networks.
    • Email marketing and retargeting for returning users.
  • Analytics and optimization:
    • Continuous data collection through analytics systems (Google Analytics, Yandex.Metrica).
    • Hypothesis testing, A/B tests of advertising creatives and landing pages.
    • Optimize campaigns for better results at the lowest cost.
Can I order a redesign or refinement of an existing site from you?

Of course, that's exactly what we do 95% of the time! The first site is great, but before it takes the right shape in terms of content and targeting the target customer, not a single iteration of edits and rethinking will take place. We have gone through all these stages with our clients and we are well aware of this work profile.

About complicated things - simple
In ours blog we share our experience: we talk about cases, recommend working technicians, we answer difficult questions