Performance marketing

We will attract users who will bring you measurable results

To catch up instantly and get ahead of attracting users — this is how you can briefly describe your performance marketing strategy.
And one of the tools that definitely help with this is contextual advertising. These online ads are shown to users based on their interests, behavior, and search context
about the service
Contextual advertising allows you to attract only those who are really interested in your products or services, saving your advertising budget and increasing sales
We work with contextual advertising in Yandex Direct: we develop ads, set up and run campaigns, and connect analytics
You get instant and measurable results: you attract the target audience to the site, increase your brand awareness and increase sales
3 types of advertising
What is contextual advertising...

Keyword targeting

A user sees an ad when they enter certain queries in a search engine. YAN text and graphic ads

Retargeting

Ads are shown to users who have already visited your site

Geo- and target targeting

Ads are customized based on location, age, gender, and other audience characteristics
Result
... and what it will give you

Increasing visibility

A constant presence in search results will attract more audiences and support the brand

Budget savings

Pay only for real clicks and conversions

Fast results

Instant traffic growth after the campaign is launched

Increasing sales

Ads are shown only to interested users who are most likely to make a purchase
Let's take care of it

We use our experience

Dozens of brands have already developed naming and identity. We know from experience how to create a name and style that will be remembered

We approach individually

We will select the most effective keywords that are popular in your business

We carry out an in-depth analysis

We will create high-quality unique content that will be really useful to the audience — it will help attract and retain them

We use an integrated approach

We are developing the entire brand image. You will receive the full package — from name to brand color

We support you every step of the way

We are always here to help you implement and promote your brand
We'll do it for you
Analysis and planning
01
Let's define campaign goals
We will analyze the target audience and competitors
We will compile lists of key and negative keywords
Creating ads
02
We will write attractive ad texts
Let's select relevant images
Setting up and launching a campaign
03
We'll tell you what budget to set and what betting strategy to choose (in Direct! Not for sports)
We will set up geo-targeting and create a temporary schedule
Let's connect web analytics
Monitoring and optimization
04
We will set up daily performance monitoring
We will take care of testing and modifying ads
We optimize rates and budget depending on how the first ads work
Reports and analysis
05
We will introduce reports with key metrics into our overall work
We will analyze the results and make improvements if necessary
How much does it cost

Advertising on Yandex Direct

analysis of competitors' offers;
site analysis and recommendations;
collecting key phrases;
creating sales ads;
launching and setting up advertising campaigns on Search and YAN;
running campaigns within 2 weeks after launch
from 100,000 rubles
Order a service

Advertising customization consulting

We will advise you on various issues related to setting up contextual and targeted advertising
20,000 rubles
Order a service

Advertising audit
(express/complex)

We will check the main indicators of an advertising campaign and give recommendations on how to increase conversion and reduce its cost
20 000/50 000 rubles
Order a service

Conducting advertising campaigns in Yandex Direct

rates are updated every 5 minutes;
optimization of advertising campaigns;
identifying keywords that are too expensive or those for which there are no conversions;
checking the traffic received by device type, gender, age and income;
working to reduce the cost of conversions
from 100,000 rubles per month
Order a service
Working conditions with Telegram Ads
Minimum budget
3,000 euros to launch Telegram Ads
Preparation of promotional materials
To launch an advertising campaign, you need:
Ad texts: concise and catchy messages (up to 160 characters)
Creatives: images or videos adapted to Telegram formats
We can help develop content or use material you provide
Setting up targeting
Telegram ads allow you to fine-tune targeting for:
Geographies (country, region, city)
Interests (depending on the channels where ads are posted)
Audience language preferences
We work together to find the right audience for your product
Approval process
We coordinate advertising texts, creatives and targeting settings with you before launch
Telegram Ads checks ads before publishing, the process takes up to 24-48 hours
Payment
Prepayment for accommodation (100% before launch)
The ability to transparently track campaign costs and performance through the report provided
Reporting and results
After the ad campaign is over, you will receive a report with:
Key metrics: views, clicks, CTR
Performance analysis and recommendations for future launches
Минимальный бюджет

3000 евро для запуска рекламы Telegram Ads

Подготовка рекламных материалов

Для запуска рекламной кампании необходимы:

Тексты объявлений: лаконичные и цепляющие сообщения (до 160 символов)

Креативы: изображения или видео, адаптированные под Telegram-форматы

Мы можем помочь с разработкой контента или использовать предоставленные вами материалы

Настройка таргетинга

Реклама в Telegram позволяет точно настроить таргетинг по:

  1. Географии (страна, регион, город)
  2. Интересам (в зависимости от каналов, на которых размещаются объявления)
  3. Языковым предпочтениям аудитории
  4. Мы совместно подбираем подходящую аудиторию для вашего продукта
Процесс согласования

Мы согласовываем с вами рекламные тексты, креативы и настройки таргетинга перед запуском

Telegram Ads проверяет объявления перед публикацией, процесс занимает до 24-48 часов

Оплата

Предоплата за размещение (100% до запуска)

Возможность прозрачного отслеживания затрат и эффективности кампании через предоставленный отчет

Отчетность и результаты

После завершения рекламной кампании вы получаете отчет с:

  • Ключевыми метриками: количество просмотров, кликов, CTR
  • Анализом эффективности и рекомендациями для следующих запусков
Benefits
Why choose Telegram Ads?

An audience of more than 700 million users around the world

High audience engagement

Simplicity and efficiency: ads don't get lost in the feed and reach the target audience

What they say about us
Thanks for the work you've done! The site turned out to be stylish, convenient and fully reflecting the specifics of my work. Everything was done professionally and with attention to detail. Now my patients can easily find the information they need and make an appointment. The team took into account all my wishes and offered excellent solutions. I am satisfied with the result, thank you for your cooperation!
Valentin Abramov
Plastic surgeon
Thanks for developing the site! It turned out to be modern, stylish and, most importantly, functional. The site fully meets our goals: a convenient structure, a user-friendly interface and an emphasis on key services. The team did an excellent job meeting the technical and design requirements. Now our customers can quickly find the information they need, and we can work even more efficiently.
Alexey Kostin
CEO Rosnova
We turned to the team for SEO promotion. The guys brought our site to the top 3 in Moscow and the entire Russian Federation in 2 weeks! This is really cool! We recommend it!
Pavel Kheysin
CEO ChinaWind
Real professionals! We helped with ads, and within a week we saw an increase in traffic. Everything was done clearly and to the point. Thank you, we will contact you again!
Sergey Turikov
CEO ROCK THE MOUNTAINS
We asked for video production services to create videos about sports equipment, and the result was really pleasing. The guys approached the task with understanding, took into account our wishes and made videos that look modern and dynamic. Thank you for your professionalism and hard work — it was a pleasure to collaborate!
Daria Arsentyeva
EDGING
We work with SEO guys! They do it wisely and without further promises. The team is always in touch and clearly explains what is happening and how. If you need to improve your visibility in search engines, we definitely recommend contacting us!
Daniella Okudzhava
Mikhail's Travel Club
Kozhukhov CMO and co-owner
We have been working with the guys for a long time, and it's always a thrill! They shot commercials for us and created the coolest movie. The team is creative and professional, always on the same wavelength with our ideas. Working with them is easy and straightforward. Thank you for your skills and inspiration, there are many new projects ahead!
Maxim Lipovik
CEO Wow Way
They trust us
FAQ
What services does your agency provide?

We are a full-service marketing agency and provide a full range of marketing and communications services:

  • Development and implementation of marketing strategies
  • Creating websites and digital platforms
  • SEO promotion and contextual advertising
  • Targeted advertising and SMM promotion
  • Branding and corporate identity development
  • PR campaigns and PR promotion
  • Design and video production
  • Setting up and optimizing sales

We help businesses find customers, increase brand awareness and achieve measurable results.

What businesses and projects do you work with?

We work with both large companies and medium and small businesses. Our experience covers areas such as:

  • Retail and e-commerce
  • IT and startups
  • Production and industry
  • Services: medicine, education, logistics
  • FMCG products and brands
  • Niche projects and B2B market

We approach each client individually, offering solutions for specific tasks and budgets.

We do not work with companies whose product we do not understand, nor with companies with a dishonest product or lack of a product. Our goal is to unlock business potential, not replace the lack of it by defrauding customers.

How does the process of working with your agency work?

Our process consists of several clear steps:

  1. Briefing and audit: we study business, goals and current situation.
  2. Strategy and planning: We are developing a comprehensive action plan.
  3. Implementation: we launch advertising campaigns, create websites, designs or content.
  4. Control and optimization: we measure results, adjust the strategy to improve efficiency.
  5. Reporting: we provide clear reports and analysis of results.

During the work process, the agency's team is always in touch to resolve issues promptly.

What are the project implementation deadlines?

The deadlines depend on the complexity and scope of the tasks. For example:

  • Landing page development: from 2 weeks
  • A full-fledged website or online store: 1—2 months
  • Implementation: we launch advertising campaigns, create websites, designs or content.
  • Branding and corporate identity development: 2—4 weeks
  • Launching advertising campaigns: from 5 working days after approval of the strategy

We stick to the agreed deadlines and discuss details in advance.

Can I order only one service from you, for example, website development or branding?

Yes, of course! We provide separate services, but only when we see that the work we have done will bring results to the client.

Example: It often happens that in order for an SEO launch to bring results in the form of increased applications and sales, we see the need to refine the site, improve the page structure, content, and attractiveness. And in order to improve the content on the site, we first need to conduct an audit and understand who the company's target customer is so that our rhetoric and content on the site are aimed at attracting the right leads. It's all connected. The main thing for us is that the services we sell benefit business, so we are attentive to the provision of our services.

How is the cost of services calculated? Are there fixed packages available?

The cost of services depends on the tasks and the amount of work. We offer:

  • Individual calculation based on your needs and budget
  • Fixed packages for popular services, such as SEO promotion or advertising

For transparency, we provide a detailed estimate and discuss all conditions before the project starts.

Can I see your case studies and examples of work performed?

Sure! Some of our cases are listed on our website, but this is not always the case. To see all our cases in an area of interest to you, contact us and we will provide you with all the information you need.

What guarantees of results do you provide?

Like the business itself, investing in marketing is a risk. Always. Whoever says anything. It is very easy to “multiply by zero” the result in marketing: poor sales performance, inexperienced management, a product that does not match the market, just a bad product that does not keep its promises, changes in the external environment, the market, etc.

We can and do provide certain guarantees for various types of our services. The more we manage the process inside and out, the more we can guarantee. For example, we guarantee that our SEO performance is achieved, otherwise you simply don't pay us the bill. We guarantee to achieve the required number of subscribers and reach on the Youtube channel if we fully control the process of video content production and promotion. There are even cases of linking our rate to the client's profit margin, but this is a very special case:)

Do you work with projects all over Russia and abroad?

Our clients include small Russian, large Russian and foreign projects. We are happy to work with you, no matter where in the world you are. We have a team spread across the globe, so we're like fish in water remotely.

Can I order an internet marketing strategy from you? What does it include?

Yes, we are developing comprehensive internet marketing strategies for businesses of all sizes. The strategy includes:

  • Business and market analysis:
    • Studying the target audience, its needs and behavior.
    • Analysis of competitors and their activity.
    • Audit of current marketing tools and channels.
  • Goal setting and KPIs:
    • Define specific goals: increasing sales, increasing traffic, attracting applications or increasing visibility.
    • Setting measurable metrics (KPIs) to track results.
  • Selection of effective promotion channels:
    • SEO promotion for organic traffic growth.
    • Contextual advertising (Google Ads, Yandex.Direct).
    • Targeted ads on social networks (VK, Instagram*, Facebook*).
    • Content marketing: articles, blogs, videos, infographics.
    • Email marketing and messengers.
    • Working with PR and native media advertising.
  • Creating a media plan and budget:
    • Distribution of the advertising budget by channel.
    • Planning the timing and stages of implementation.
  • Development of promotional and creative materials:
    • Creating texts, designs, and visuals for campaigns.
    • Preparation of landing pages (landing pages) and advertisements.
  • Testing and optimization:
    • Launching advertising campaigns with hypothesis testing.
    • Regular analysis of results and adjustment of the strategy to improve efficiency.

As a result, you get step by step action plan, which helps attract customers, increase conversions and develop business online.

Do you do SEO promotion and contextual advertising?

Yes, we are great SEO and context professionals. Among our clients are top-ranking companies in the most competitive niches. Contact us and we'll tell you more about how you can achieve the same results.

What is performance marketing and what results can it produce?

Performance marketing is a type of online marketing in which advertising campaigns are aimed at concrete and measurable results. Payment is made for users' actual actions: clicks, leads, requests, sales, or other target metrics.

How does performance marketing work?

  • Setting goals and KPIs:
    • Increased traffic to the site.
    • Generating requests and calls.
    • Sales growth in the online store.
    • Attracting new customers or registering.
  • Selection of effective tools and channels:
    • Contextual advertising (Google Ads, Yandex.Direct).
    • Targeted ads on social media (VK, Instagram*, Facebook*).
    • SEO promotion and website optimization.
    • Affiliate programs and CPA networks.
    • Email marketing and retargeting for returning users.
  • Analytics and optimization:
    • Continuous data collection through analytics systems (Google Analytics, Yandex.Metrica).
    • Hypothesis testing, A/B tests of advertising creatives and landing pages.
    • Optimize campaigns for better results at the lowest cost.
Can I order a redesign or refinement of an existing site from you?

Of course, that's exactly what we do 95% of the time! The first site is great, but before it takes the right shape in terms of content and targeting the target customer, not a single iteration of edits and rethinking will take place. We have gone through all these stages with our clients and we are well aware of this work profile.

About complicated things - simple
In ours blog we share our experience: we talk about cases, recommend working technicians, we answer difficult questions